After Deepika Padukone and Ranveer Singh posted the news of their newborn baby girl, it has again thrown up interest in how celebrities use personal milestones as publicity tools. Why such high-profile announcements, like the recent news of Deepika Padukone’s baby born, have become a strategic part of celebrity culture. A look into this trend juxtaposed with other Bollywood stars reveals how the most intimate of moments is actually keeping them relevant with media attention and engaging with their fans.
Celebrities and Their Baby News: A Marketing Strategy?
Deepika Padukone and Ranveer Singh broke the news of the birth of their baby girl in a most recent move, capturing significant media attention. The important question that crops up in regard to this is: why do celebrities publicize the birth of their children?
Publicity and Personal Lives
They share personal milestones, such as the arrival of the baby girl. In order to keep their celebrity image in the public domain. Sharing such personal moments keeps them in the limelight, enhancing their popularity and drawing media interest in them. This isn’t a new strategy that has been brought on board. The case of Alia Bhatt and Ranbir Kapoor’s daughter Raha has already gained enough hype since quite a while. Likewise, Taimur, the son of Kareena Kapoor and Saif Ali Khan, has constantly remained in the media spotlight since his birth.
The Trend of Sharing Baby News
Recently, it has become a trend among Bollywood celebrities to share baby news publicly. Deepika Padukone declared the birth of her baby girl just to create such frenzy amongst her audience. Many are of the view that the celebrities have been found cashing in on the interest of the media in their personal lives. They want to keep them overexposed thereby translating into more coverage and increased interest amongst the public.
Why Do Celebrities Choose to Share?
There could be many reasons why celebrities decide to share the baby news. First, this nurtures a personal touch with their fans. By sharing major life events, it enables the celebrity to retain their relevance in the media. Second, this may also be a strategic move in their favor to keep the story of their personal life under their control and exactly the way they would want the information given out.
Sharing news about the baby, like in the recent case of Deepika Padukone. It is a trend-one that is part of this larger strategy of using personal milestones for publicity. They only manage to keep themselves in the public eye and thereby even manage to engage their audience more effectively.
Join the Conversation
What is your opinion about this trend of celebrities making public announcements about their babies? You think that’s a clever way of keeping the media’s attention. Or do you really think they are just sharing the joy with their fans?
Leave your thoughts in the comment section below! We’d love to hear your opinions about how celebrities like ‘Deepika Padukone’s baby born’, Alia Bhatt, and Kareena Kapoor keep themselves in the news using personal events. Let’s discuss!
DeepVeer
